As used in this sub-chapter, the following definitions apply:

(1) "Broker" means a person, partnership, association, or corporation under contract to a vendor to arrange for the employment and registration of the vendor's representatives as provided by these rules and/or to supervise those representatives.

(2) "Employ" means to engage the services of a person either through direct supervision and control of the person or through a contract for services with the person.

(3) "Promote" means to:

(a) solicit the listing and maintenance of products in accordance with department listing and delisting procedures;

(b) arrange for special orders of products not regularly listed by the department;

(c) advertise products regularly listed by the department in accordance with ARM 42.11.245;

(d) call on licensees, state agency liquor store agents, and department personnel to develop product identification and to provide product information; and

(e) distribute product samples in accordance with ARM 42.11.243.

(4) "Representative" means a person employed and registered, as provided by these rules, by a vendor to promote the sale of the vendor's product in Montana.

(5) "Vendor" means a person, partnership, association, or corporation selling liquor to the department and to whom the department makes payment for liquor received.

(6) "Vendor's permit" means a permit issued to a vendor entitling the vendor to promote the sale of its products in Montana through representatives registered in accordance with these rules.